Our mark is 銀幕, ginmaku — the silver screen, and the same two characters in Japanese, Chinese and Korean.

I came to Tokyo at twenty-three for a summer job at a Shibuya mini-theatre and the job never quite ended. Fifteen years of festivals later I still think the only review that counts is the one the room gives you: where the laugh lands, the moment three hundred people stop moving at once, whether anybody stays for the credits.

Cinepuuulse follows Asian cinema — Japan, Korea, China, Taiwan, Hong Kong, Vietnam, Thailand — across about a hundred and twenty sources. A good number of them are Spanish, French and Portuguese, because those countries programme this work seriously and write about it better than most of the English-language trade. Genre and art-house get the same seat here. I am not ranking them, and nothing is scored out of ten.

Each story is a headline, a short excerpt, one still and a link to the outlet that did the reporting. We never republish the piece, and the still belongs to its studio or its photographer. A Korean trade paper appears in Korean, a French review in French. We point at the work; we do not put words in anyone's mouth.

— Daren Wise, Tokyo

← Cinepuuulse Archive

Celluloid Junkie

Cinema’s Creator Problem Is No Longer Just About Marketing

September 26

For years, the film industry’s relationship with online creators followed a fairly predictable model: invite them to premieres, provide access to talent and hope their followers notice the movie.

Festivals & awards Marketing & Promotions Film Festivals YouTube Venice Film Festival

Read at Celluloid Junkie ↗

One letter a week, starting soon.

Latest

Cinema’s Creator Problem Is No Longer Just About Marketing

Related

Film Marketing Needs to Start Earlier. Eurimages Is Learning How Hard That Can Be Celluloid Junkie

Everyone Wants to Market Independent Films Earlier. So Why Doesn’t It Happen? Celluloid Junkie

TIFF 2026: FJORD and EVERYTIME Film Inquiry

IrelandFastnet Film Festival seeks new Chief Executive Officer Scannain

TürkiyeAyvalık Uluslararası Film Festivali İzlenimleri: Rose’dan Bir Oda Hizmetçisinin Güncesi’ne Altyazı

Movie Poster of the Week | The Posters of the 1976 New York Film Festival MUBI Notebook